Michael Slinn, the new marketing guy at Borland, has a very intresting post about Delphi packages and pricing. He is kicking around some ideas about this issue.
One of the issues he brings up is an ECO Lite version for the Professional edition. I always felt that ECO could make the difference for Delphi on the pure .NET side. IMO providing this technology in Pro could make ECO a mainstream development technology for .NET applications, which (could) mean a huge benefit for Delphi compared with the competition!
The original post has been removed, but the discussion goes on.